Olympic football comes to Britain today. Todays post celebrates when Cereal packets used to do something special to commemorate those occasions. Back in 1972 to honour the Munich Olympics, Kellogg's Sugar Smacks gave away 8 different athletes to collect and cherish. The carefully balanced, character above was for Football.
If you want to see the rest of the set, you should head over to Mokarex. A rather good site full of more fabulous cereal giveaways.